© 2019 by SOFABBRANDS 

T: + 32 11 66 80 30 | info@sofabbrands.com

A: Bedrijfsstraat 3 | 3930 Hamont | Belgium

 

The SOFABBRANDS group | Wholesaler for bracelets  SILIS, MR SILIS & LA BUSSÉ | Groothandel armbanden  Privacy policy

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about

SOFABBRANDS GROUP

is a young, ambitious and creative team. We specialize in the design, production and distribution of fashion and accessory collections. We are committed to a unique vision that answers the changing needs of today’s fashion market.

We create positive, trendy, vibrant collections that set a new standard for the accessory sector, integrating our core values of responsibility, quality and commitment.

5 BRANDS

We build and operate an impressive portfolio of 5 brand developments designed specifically for the retail fashion market worldwide. Distributed in over 10 countries, including USA, Hong Kong, China, France, Germany, Belgium, Norway, ...

PRIVATE LABEL

We want to create a long-term relationship between SOFABBRANDS GROUP, our buyers, distributors and end customer that surround them. We want to redefine expectations of producing and designing by providing a product and service fit for modern needs.

We have the full capability to acquire, design, produce and manage a fully-operational development, right from the ground up for your private label.

SOFABBRANDS GROUP has the financial backing and stability to acquire some of the best collections around the world. Our development team can take a project from planning all the way through the production process, before handing over to our marketing and sales team to handle the distribution.

TIMELINE

  • 2012

    • Introduction of 1 hand knotted bracelet in 20 colors under the name SILIS.

    • Successful sales in over 100 retailers in Belgium.
       

  • 2013

    • Design of The Snake bracelet with huge succes.

    • Design and production of a own SILIS collection. The brand was born.

    • Expansion to France and the Netherlands

    • First exhibition in Paris, Who's next.

    • Introduction of the brand LABUSSE, classical collection with focus to the beauty market.

  • 2014

    • Over 300 retailers in the Benelux with our own salesteam.

    • Partnership with Nathalie Van Kouwen, to lift SILIS and to go international.

    • Exhibition in Berlin, Bread and Butter.

    • Exhibition in Düsseldorf, Beauty fair.

    • Move to our new HQ with warehouse in Hamont, Belgium.
       

  • 2015

    • Introduction of YOUNG SILIS, collection for kids.

    • Introduction of MR SILIS, collection for men.

    • Exhibition in Berlin, Show & order.

    • Co-operation with distributor in Germany.

    • Launch of SILIS online shop.
       

TIMELINE CONTINUED...

  • 2016

    • Co-operation with distributor in France.

    • Co-operation with distributor in Norway.

    • Co-operation with distributor in UK.

    • Co-operation with distributor in USA, Mexico & Canada.

    • Exhibition in New York, Accessory circuit.

    • Co-operation with distributor in Hong Kong, Macau, Taiwan & Singapore.

    • Co-operation with distributor in China.

    • Opening Hong Kong office.

    • First steps to a new SILIS concept.

    • Opening first production unit.

    • Private label projects.

  • 2017

    • Launch new E-store for consumers www.silis.eu.

    • Launch business Portal for retailers www.silisb2b.com.

    • Exhibition in Paris, Who's Next - Premiere Classe.

    • Exhibition Netherlands, Out of the Box.

  • 2018

    • Exhibition in Paris, Who's Next - Premiere Classe.

    • For SS18 new design SNAKE MIX and SNAKE MIX with a finer dimension.

    • Major expansion in Italy and Spain!

  • 2019

    • Exhibition in Paris, Who's Next - Premiere Classe.

    • Exciting launch SS19 Jewelry Collection. Silis Spring-Summer Collection now offers: Bracelets, Earrings, Necklaces and Rings!

    • New Collection FW19/20 online!